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Views from the NHS frontline

Updated May 2020: See the latest research from the NHS frontline

As the global COVID-19 pandemic continues to unfold, here at GKA we were keen to get a sense of the situation for front-line healthcare professionals ‘on the ground’ at the moment.

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Having seen a number of pieces written and shared over the last week or so, we wanted to explore what real life looks like for our NHS panellists here in the UK amidst the unprecedented circumstances they’re facing.

Clearly we were conscious of using up the valuable time of these respondents so only asked a limited number of questions, but it generated some really interesting findings and we were amazed at the willingness of so many people to help us and provide such rich data.

We’ve created an infographic to give a snapshot of the responses which you can download by clicking the image below; if you’d like to see the full data set, please just drop us an email at and we’d be happy to share this with you free of charge.