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A Market Researcher’s Cheat Sheet- A World of Jargon

A market researcher’s cheat sheet: a world of jargon

Do you know your CCG from your CDF? If you don’t, why not read our market researcher’s guide to healthcare jargon? It covers a number of different acronyms and abbreviations that we hope will give you some clarity…

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The guide includes:

  • An explanation of NHS terminology and acronyms
  • Clarification of some therapy area specific terms
  • Simplification of market research terminology