Qualitative 
About Us
Gillian Kenny Associates Limited is a specialist medical market research fieldwork agency based in the UK. We are experts in data collection for quantitative and qualitative research, both domestically and overseas
The specialist knowledge and experience of our project management team, our ability to recruit suitable respondents, and our extensive skills base allow us to cost-effectively and professionally deliver the data you require.
GKA have been successfully conducting medical fieldwork since 1992 and have over 150 satisfied clients globally including 4 of the top 5 market research companies in the world today. We pride ourselves on our excellent reputation and are renowned for our flexibility, reliability and professional approach to fieldwork.
Whether you need Quantitative or Qualitative; full project management or recruitment only; international or UK only, GKA can help with your medical marketing research needs.
Some of the global services we provide include:
Quantitative Research
- Telephone
- CATi
- Online
- Phone to Web
- Face to Face
- Diary Studies/Patient Record Forms
Qualitative Research
- Organization of Central Locations
- Focus Groups/Duos/Trios/IDI
- Recruitment only
- Tele-depths
- Face to Face
- Online via web cam and bulletin boards
Research Support
- Survey Programming & Hosting
- Report Writing
- Analysis
- Transcription
- Translation
- Desk research
Respondent Types
- Primary and secondary care Physicians
- Nurses
- Pharmacists
- Patients and carers
- Payors
Quality Assurance and client service
- GKA are long standing BHBIA Members and all staff are fully trained and up to date with the latest adverse event and legal and ethical guideline requirements.
- To download more information on the requirements for UK fieldwork please follow the links below:
BHBIA Legal & Ethical Framework
BHBIA Adverse Event Guidelines
- 100% Quality Control of interviews performed by a dedicated QC Team
- Rapid client quotations, with all options fully researched and costed
- Frequent progress reports and updates
- Solution focused approach to fieldwork
If you would like to find out how GKA can meet your international medical research and fieldwork needs, please contact us now to discuss your requirements further or submit your project details below and receive a quotation within 24 hours.
Excellent - very helpful and friendly. Lovely to deal with
